Wendy's Branding

Wendy’s New Concept Restaurants

The world of food is changing and Wendy’s is changing too.

With the opening of several new restaurants throughout Latin America and Asia, these new locations are a brand new concept that changes everything about the fast-food experience.

With warm and modern interior design, table menus, servers who take your order and more options than ever, the new Wendy’s are sure to be a cut above.

In January 2016, our team assisted Wendy’s on the script and creation of two new brand videos to be shown on focus groups, both in English and Spanish, and the creation of a menu to test the concept all around the world.

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