Apollo Bank is a community bank based in South Florida where building relationships and providing quality service through personalized attention is a top priority.
Apollo reached out to us in order to revamp their old website, but we realized their brand didn’t exist beyond their logo, so we decided to act. Our team analyzed their target market and overall strategy, and came up with the concept “Start Something”. Visually, Start Something is a colorful complement to their monocromatic logo that reflects the excitement of new ventures and chapters in life.
For the development of their brand and voice, just like their name was inspired in the Apollo missions to the moon, we made sure to include references in all of their new marketing materials.